Everything DM brands are now owned by Selectabase

Sharing Our Knowledge

Marketing tips and expert advice to help your business improve its direct marketing campaigns.

Barracudas choose Everything DM to create acquisition campaigns for 40+ summer childcare camps

Barracudas choose Everything DM to create acquisition campaigns for 40+ summer childcare camps

23/05/2018

Everything DM is working with leading children’s activity provider, Barracudas, to create data driven marketing ahead of their 2018 summer day camps. Dotted around the south east, the 43 camps offer families high quality, action packed, fun holiday childcare.

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GDPR - it's not all about consent

GDPR - it's not all about consent

21/05/2018

Consent seems to have become the default, or utopia, for satisfying GDPR, when in fact there are six legal bases for processing personal data. Consent is just one of these, and even the ICO admits “the GDPR sets a high standard for consent. But you often won’t need consent.” For professionals with responsibility for marketing and communications as well as areas like HR and data audits/strategy, these other legal bases are worth exploring and understanding.

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Fearless marketing in the dawn of GDPR

Fearless marketing in the dawn of GDPR

23/02/2018

GDPR. What started out as something that sounded years away and hopefully nothing to worry about, is now just around the corner. Every brand controlling or processing EU citizens’ data needs to have a plan in place – from Angry Birds to Zurich.

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5 Email Marketing Resolutions for 2018

5 Email Marketing Resolutions for 2018

02/01/2018

The beginning of a new year is the perfect time to get your email marketing program back into shape. Email marketing continues to be a vital communication channel showing on average 30 times return investment. It’s important to evaluate what’s working for you and set goals for the next year.

We have put together some tips to help boost your email marketing to be sure for success in the upcoming year.

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