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Sharing Our Knowledge
Marketing tips and expert advice to help your business improve its direct marketing campaigns.
Direct route to market
24/09/2018Post. Snail mail. Direct mail. Whatever you call it, marketing by post to a named recipient has always been a profitable element of direct marketing and is used successfully by many brands today. Are you missing out?
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Call to Action - Are You Getting Response?
23/03/2018Analysing the response to your campaigns can be one of the trickier elements of marketing. Whether it be direct mail, advertising or digital campaigns keeping track of your return on investment can help plan future projects more efficiently.
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Get More for Your Money with Direct Mail
16/02/2018Whilst many of us are making the move into email and other digital marketing channels, print media is seeing a resurgence. Despite the additional costs and timescales, even in 2018, direct mail is still king when it comes to response and it’s no surprise either.
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